Chat Mitra vs Trengo: An Honest Look at Two WhatsApp Platforms
Skip the marketing. Here's what you actually need to know.
Two different approaches to WhatsApp Business API. One focuses on transparent per-conversation pricing with hands-on support. The other offers fixed subscription with customer support team focus. Here's what actually matters when choosing between them.
January 2026
Feature by Feature Comparison: Chat Mitra vs Trengo
Detailed comparison to help you understand the differences and make an informed decision based on your business needs.
| Features | Trengo | |
|---|---|---|
| How You Pay | ₹0.20 per conversation, zero markups or hidden fees | Fixed monthly: Starter $25, Pro $99 (plus WhatsApp message costs) |
| Minimum Monthly Cost | ₹0. Seriously. Start with nothing. | $25/month (~₹2,100) even if you send zero messages |
| Setup Time | 30 minutes with guided onboarding | 24-48 hours with basic onboarding |
| Green Tick Verification | FREE - included in every plan | Supported through API integration |
| Message Broadcasting | Unlimited conversations, no limits | Unlimited broadcasts included |
| Onboarding Support | Free setup call where they walk you through everything | Basic. Mostly self-service with limited guidance. |
| Contract Terms | Month-to-month. Cancel anytime. | Monthly or annual billing. Can cancel with notice. |
| Hidden Costs | None. What you see is what you pay. | Yes. Add-ons for advanced features, integrations may incur charges |
| Chatbot Builder | Free basic version included. Advanced (₹999/month) for complex flows | Yes, support-focused automation included |
| Payment Integration | Razorpay, PayPal, Stripe ready | Stripe, PayPal via integration |
| Customer Support | 24/7 via phone, WhatsApp, email, Zoom call | Chat and email. 1-2 day response time. |
| Chatbot Templates | Industry-specific (finance, mentorship, healthcare, retail) | Support-focused (FAQs, ticket routing, escalation) |
| Contact Management | Advanced - import, tag, segment, bulk operations | Standard - basic import and tagging |
| Message Scheduling | Schedule messages for specific times | Available but limited |
| Analytics | Full conversation and chatbot analytics | Basic analytics included |
| Strategy & Consulting | Free template strategy and optimization help | Not included |
| Response Time | Minutes for most issues | 1-2 days via chat/email |
| Support Team Features | WhatsApp native, focused on business messaging | Shared inbox for team collaboration. Support-centric design. |
| API Access | Full API documentation for developers | Available but requires custom integration |
| Data Location | India, GDPR compliant | Global data centers, GDPR compliant |
| Website | Visit | Visit |
| Pricing Page | https://chatmitra.com/pricing/ | https://trengo.com/pricing |
Key Differences That Matter
Understanding the critical distinctions helps you choose the right platform for your business requirements.
Cost Structure
Chat Mitra
₹0.20 per conversation you actually send. Send 1,000 conversations = ₹200. Send 10 = ₹2.
360dialog
$25-99 fixed per month (~₹2,100-8,300) whether you send 1 message or 10,000. Plus WhatsApp charges and potential add-ons on top.
For small volume: Chat Mitra at 500 conversations/month costs roughly ₹100. Trengo costs $25 (~₹2,100). That's 21x cheaper. For high volume: At 50,000 conversations/month, Chat Mitra costs roughly ₹10,000. Trengo costs $25 (Starter) but add WhatsApp charges and add-ons. The math strongly favors Chat Mitra for most use cases.
Getting Started
Chat Mitra
Someone from the team calls you. 30 minutes guided setup. They handle Meta verification, template creation, everything.
360dialog
Basic onboarding support. You follow documentation yourself. 24-48 hours minimum setup time. Less hands-on than Chat Mitra.
If you need to launch this week: Chat Mitra wins. If you prefer self-service: Trengo might be acceptable, but slower.
What It's Built For
Chat Mitra
WhatsApp-first platform with specific templates for different industries. Designed for any business type - sales, support, notifications.
360dialog
Customer support team platform. Trengo focuses on helping support teams manage conversations. Built for support-centric workflows.
Running a support team? Trengo's shared inbox and support templates make sense. Running a sales, finance, or notification business? Chat Mitra's flexibility is worth more.
When Support Matters
Chat Mitra
Template rejected? Call Chat Mitra. Fixed in 30 minutes. Integration broken? Same thing.
360dialog
Template rejected? Chat Trengo support. Wait 1-2 days for a response. Meanwhile, your campaigns are down.
For time-sensitive campaigns: Chat Mitra's instant support saves money. For non-urgent setups: Trengo's slower support might not matter.
Which Solution Works Best for Different Business Scenarios?
Real world scenarios showing when each platform delivers maximum value.
Small Support Team: 1,000 Monthly Customer Inquiries
Customer support via WhatsApp, ticket management, escalation
Chat Mitra Approach
Roughly ₹500-1,000/month depending on conversation length. Setup in 30 minutes.
360dialog Approach
$25/month (~₹2,100) plus WhatsApp charges. 24-48 hours setup. Support-focused templates included.
Chat Mitra is 2-4x cheaper and launches faster. But if you want shared inbox for team collaboration, Trengo's support focus helps.
Customer Service Operation: 5,000 Monthly Support Tickets via WhatsApp
Support team handling inquiries, troubleshooting, escalations, feedback
Chat Mitra Approach
₹5,000-8,000/month. General templates. Would need custom setup for support-specific workflows.
360dialog Approach
$25-99/month (~₹2,100-8,300) depending on team size. Support templates and shared inbox built in.
Trengo if you have a dedicated support team that needs shared inbox and ticket routing. Chat Mitra if support is secondary and you need broader flexibility.
eCommerce with Sales + Support: 3,000 Monthly Messages
Product inquiries, order updates, support questions, returns management
Chat Mitra Approach
₹3,000-5,000/month. Flexible templates for both sales and support.
360dialog Approach
$25/month (~₹2,100) but support-focused. Limited sales templates.
Chat Mitra. Lower cost and better balance between sales and support. Trengo is too support-focused.
Large Enterprise Support Center: 50,000 Monthly Interactions Across Channels
Multi-team support, complex routing, SLAs, CRM integration, knowledge base
Chat Mitra Approach
₹100,000+/month just for WhatsApp. Simple pricing but limited team features.
360dialog Approach
$99/month (~₹8,300) plus WhatsApp charges. Shared inbox scales. Team features robust.
Trengo's team management and support-centric features make sense at enterprise scale. But Chat Mitra's transparent pricing is clearer.
Problems WhatsApp Business Platforms Solve
Understanding how modern platforms address common business communication challenges.
Problem
You're paying $25/month for Trengo but only need to send occasional support messages. The monthly fee feels wasteful.
Solution
Chat Mitra's pay-as-you-go model means you pay ₹20-50 at that volume, not ₹2,100
Business Impact
A small team sending 100-200 messages/month saves ₹2,000-2,080/month by switching to Chat Mitra.
Problem
Trengo's templates are all support-focused (FAQs, ticket routing) but you also do sales and marketing messaging
Solution
Chat Mitra has templates for sales, support, notifications, finance, healthcare, mentorship
Business Impact
You don't need separate tools for sales and support. One platform does both.
Problem
Your support campaign breaks during peak customer service hours and you need help immediately, but Trengo's support takes 1-2 days
Solution
Chat Mitra offers 24/7 support via phone, WhatsApp, email, and Zoom – response time in minutes
Business Impact
A broken support system costs customer satisfaction. Fixing it in 30 minutes vs. 1-2 days matters.
Problem
You need to set up WhatsApp support this week but Trengo's onboarding takes 24-48 hours with limited guidance
Solution
Chat Mitra's 30-minute guided setup lets you launch immediately
Business Impact
You start supporting customers this week instead of next week.
Problem
You're paying hidden add-on fees with Trengo for advanced features and integrations that add up
Solution
Chat Mitra's transparent ₹0.20 pricing has zero hidden costs. Everything included.
Business Impact
No surprise charges at month-end. You know exactly what you're paying.
Problem
You want expert advice on support messaging strategy and response templates for YOUR industry
Solution
Chat Mitra includes free template strategy and optimization help. Trengo doesn't offer this.
Business Impact
You get personalized advice on support messaging without hiring a consultant.
Which One Should You Actually Use?
- Pick Chat Mitra if: You need WhatsApp for multiple use cases (support, sales, notifications), cost matters to you, you want to launch this week, you like having someone to call for support, and you don't need advanced team collaboration features.
- Pick Trengo if: You're a dedicated support team, you need shared inbox and ticket routing, you want support-specific workflows, you have multiple agents, and you can wait 1-2 days for support.
- The price difference is significant for small teams: At 1,000 conversations/month, Chat Mitra costs roughly ₹200. Trengo costs $25 (~₹2,100). That's 10.5x cheaper for Chat Mitra.
- Shared inbox is Trengo's strength. If you have 5+ support agents handling conversations, shared inbox and routing features justify the cost. If you're a 1-2 person team, Chat Mitra is simpler and cheaper.
- Setup speed matters if you're in a rush: Chat Mitra launches in 30 minutes. Trengo's team setup takes 24+ hours. If you need to start this week, Chat Mitra wins.
- Support speed matters for urgent issues: Chat Mitra's instant phone support fixes problems in 30 minutes. Trengo's 1-2 day support means your support is down longer. For time-critical needs, Chat Mitra wins.
Technical Specifications Comparison
Detailed technical details for developers and technical decision-makers.
| Specification | Chat Mitra | 360dialog |
|---|---|---|
| Messages Per Second | Up to 1,000 messages/second. Handles high-volume broadcasts. | Likely 100-500/second depending on team size. Adequate for most support teams. |
| Shared Inbox / Team Collaboration | Basic user management. No advanced team features. | Shared inbox for team collaboration. This is Trengo's strength for support teams. |
| Message History | 90-day history. Unlimited contact storage. | Not publicly specified. Depends on plan tier. |
| API Availability | Full API documented. Webhooks for developers. | API available but requires custom integration. Webhooks supported. |
| Compliance & Security | GDPR compliant, ISO 27001 certified. Data in India. | GDPR compliant. Global data centers. |
| Support Team Features | Individual user management. Not team-focused. | Shared inbox, ticket routing, SLAs, escalation. Team-focused design. |
Understanding 360dialog: What It Does Well and Where It Has Limitations
Strengths
- ✓ Trengo's shared inbox is genuinely useful for support teams. If you have multiple agents handling customer conversations, shared inbox means no message gets missed.
- ✓ Support ticket routing and escalation workflows are built in. Automatically route complex issues to senior agents or create tickets for follow-up.
- ✓ Trengo integrates well with HubSpot and Shopify. If you're already using these tools, their platform connects WhatsApp conversations to your workflows.
- ✓ Free onboarding and basic setup assistance. You get help getting started without extra costs.
- ✓ Green tick verification is supported. Adds brand trust to support conversations.
- ✓ If you're a support-centric organization, Trengo specializes in support workflows better than general-purpose platforms.
Limitations
- − $25/month minimum (~₹2,100) is expensive if you're only sending occasional support messages. For testing or small teams, this is wasteful.
- − No pay-as-you-go flexibility. You pay the same whether you send 10 messages or 10,000 per month.
- − Chat and email support with 1-2 day response times. If your support breaks during peak hours, you wait until next business day.
- − Support-focused templates and features. If you're doing sales, notifications, or finance messaging, Trengo feels too narrow.
- − Shared inbox and team features might be overkill for small teams. You're paying for features you don't use.
- − Hidden add-ons for advanced features and integrations. You think you're paying $25/month but the bill grows.
- − Basic onboarding. 24-48 hours setup vs. Chat Mitra's 30-minute hand-held setup.
Why Businesses Choose Chat Mitra Over Alternatives
Discover how Chat Mitra addresses business communication challenges with innovative features and exceptional value.
You Pay Per Conversation, Not Per Month
Trengo charges $25/month fixed. Chat Mitra charges ₹0.20 per conversation. Send 10 messages or 100,000? Your costs match actual usage.
For 1,000 conversations/month: Trengo costs $25 (~₹2,100). Chat Mitra costs roughly ₹200. That's 10.5x cheaper.
Setup in 30 Minutes Without Support Infrastructure Complexity
You don't need to configure shared inbox, ticket routing, or escalation workflows. Chat Mitra focuses on WhatsApp messaging in 30 minutes.
Chat Mitra: Phone call. Configure templates. Done. Trengo: Setup shared inbox. Configure ticket routing. Train team. 24-48+ hours.
Industry-Specific Templates, Not Just Support FAQs
Finance templates for loan offers, healthcare for appointments, mentorship for bookings, sales for lead follow-ups. Not just support responses.
Trengo has support templates. Chat Mitra has templates for 10+ industries. Better fit for businesses doing more than support.
Someone Answers the Phone in Minutes, Not 1-2 Days
Template rejected by Meta? Campaign broken? Call Chat Mitra and someone helps immediately.
Chat Mitra: 24/7 phone support. Trengo: Email/chat support. 1-2 day response.
Works for Sales, Support, Notifications - Not Just Support
Chat Mitra's flexible templates work for customer support AND sales follow-ups AND appointment reminders. Trengo is support-only.
One tool handles multiple use cases. No need for separate support and sales platforms.
Free Consulting on Strategy
Chat Mitra includes free optimization help. Trengo doesn't offer this to base-tier users.
You get expert advice on messaging strategy without paying extra.
Ready to Transform Your WhatsApp Business Communication?
Start with transparent pricing, expert onboarding, and 24/7 support. See the difference in hours, not days.
Compare ChatMitra with Other Solutions
Discover why leading businesses choose ChatMitra for their WhatsApp communication needs
Frequently Asked Questions
How do Chat Mitra and Trengo compare?
Trengo is a comprehensive team communication platform supporting multiple channels including WhatsApp, Email, Messenger, and more. Chat Mitra specializes in WhatsApp messaging with simple pricing. Choose Trengo for omnichannel team support, Chat Mitra for focused WhatsApp.
Is Trengo primarily for team collaboration?
Yes. Trengo is built for support teams managing conversations across multiple channels from a unified inbox. Chat Mitra is simpler and designed for messaging/broadcasting. Different purposes.
How do the pricing models work?
Chat Mitra: ₹0.20 per conversation. Trengo: Subscription-based per-user pricing for team collaboration. Chat Mitra is cheaper for simple messaging; Trengo for team support.
What if I need a support team handling multiple channels?
Trengo. It's specifically designed for this with unified inbox, team routing, and omnichannel support (WhatsApp, Email, Messenger, etc.). Chat Mitra is WhatsApp-only.
Which platform is better for a small business without a support team?
Chat Mitra. You don't need Trengo's team collaboration features. Chat Mitra's simplicity and affordability are perfect for solo/small operations.
Does Trengo handle broadcasting like Chat Mitra?
Trengo is conversation-focused, not broadcast-focused. If you need bulk messaging campaigns, Chat Mitra is better. Trengo is for individual conversation management.
What about customer support for each platform?
Chat Mitra: 24/7 phone, WhatsApp, email. Trengo: Support varies by plan. Chat Mitra's phone support is more accessible.
How quickly can each platform get me running?
Chat Mitra: 30 minutes. Trengo: Setup depends on team configuration, longer. Chat Mitra is much faster.
For a support team of 5 managing WhatsApp, Email, and Messenger, which is better?
Trengo. It's designed for exactly this scenario—multiple agents collaborating across multiple channels. Chat Mitra isn't optimized for complex team workflows.
Is Trengo worth the cost for WhatsApp-only support?
Probably not. Trengo's power is omnichannel. If you only need WhatsApp, Chat Mitra is simpler and cheaper.